Jenn Martin at Microsoft on Co-Selling to Seal the Deal Episode Summary Jenn Martin, a seasoned sales leader with over a decade in tech, shares her unique insights on co-selling, especially within cloud ecosystems like Microsoft’s. Through her...
Shauna Sampson at Illumio on Account and Territory Mapping with Partners Episode Summary In this episode of the “Partnership Path”, John Rudow interviews Shauna Sampson, a seasoned professional with extensive experience managing partnerships across major...
Sunny Neogi at Microsoft on Co-Marketing with Partners Episode Summary In the latest episode of “The Partnership Path in Real Life”, John Rudow dives deep into the world of partner marketing with Sunny Niyogi, who leads Microsoft’s partner...
Eric Straalman at VertiGIS on Co-Marketing with Partners Episode Summary In this episode of the “Partnership Path”, Eric Straalman, a veteran with over 30 years of experience in partner management offers practical advice on the value of working...
Gary Cockayne at IFS on Forecast Discussions with Partners Episode Summary Forecasting is a cornerstone of successful business partnerships, yet it’s often seen as a tedious task. In this episode of the “Partnership Path”, Gary Cockayne, an...